Alyssa's journey in marketing goes back to her childhood in the early 2000s, when she found herself enjoying the toy TV commercials between her favorite cartoons. She couldn't help but wonder how an advertisement could have her begging her parents for the toy she saw based on one commercial.
This curiosity planted the seed for her passion for marketing. Alyssa pursued marketing as an elective in high school, where her love for the subject only grew. This led her to the University of North Texas, where she dedicated herself to earning a Bachelor's degree in Marketing.
Today, Alyssa loves helping small businesses grow on social media, gain new customers from paid social campaigns, and create an overall strategy across all digital marketing platforms.